PROJECT
I did the album cover and vinyl jacket design for The Spot by the band Perren, the first release from Callback Projects. The band initially wanted the album cover to incorporate a photo of the album title written on masking tape and stuck to a movers blanket — the recording space had these blankets hanging around the room for DIY acoustic treatment. I wanted to take this idea a little further.
Starting with a collection of photographs from the recording space in Woodstock, NY, I created a seamless collage using the best elements from the photos and converted it to halftone dots for screenprinting. I formatted the track listing with font by Fatih Hardal. After the band approved my digital mockup, I brought a movers blanket to Funhouse in Brooklyn and helped align the screen. I later tapped a film photographer I met in my neighborhood to photograph the final blanket print with his medium format camera in natural light by Greenwood Cemetery. While he developed the photos I finalized the design for the record jacket with all the images, legal copy, credits, and lyrics. I used one of the halftone images to design a t-shirt.
MY ROLE
designer
CONTRIBUTIONS
+ designed and packaged all assets for vinyl jacket printing and promotion
+ developed style guide for record label
+ designed digital collage
+ worked with screenprinter
+ found and worked with film photographer to photograph screenprinted movers blanket
+ designed vinyl record center label, inner sleeve, and jacket
+ reviewed and edited lyrics to be consistent with audio
+ designed t-shirt
+ designed listening party and concert flyers
RESULT
A complete digital and physical rollout of a record label's first release.
TEAM
Perren (band)
Callback Projects (record label)
Funhouse (screenprinter)
Aidan McCormick (photographer)
Benjamin Wichman (designer)
